Just a quick note.
I had a great dinner last night with some sharp, sharp Internet Marketers.
One of them was Alejandro Reyes, who, despite his best attempts to not look it (just kidding Alejandro!), is one of the brightest and most talented social media experts I’ve ever met.
He’s such a natural Connector it’s not even funny.
You […]
Popularity: 9% [?]
Do you know who Pete Godrey is?
Pete is a master copywriter and has a blog over at www.PeteGodfrey.com.
In his most recent post Pete talks about the strange, but powerful psychological trigger that makes fear of loss a greater motivator than the hope for gain.
Not only does Pete give actual examples of this phenomenon, he gives […]
Popularity: 10% [?]
The topic of stories holds a never ending fascination for me.
You see, everyone tells themselves a story when they purchase a product or service.
And every product or service, like it or not, has a story to tell as well.
Sometimes, the story is that the product or service is shabby and not worth purchasing.
This isn’t the […]
Popularity: 12% [?]
A couple of months ago I wrote about Lifelock, the identity theft protection company that had exhibited ballsy marketing by having it’s CEO, Todd Davis, publicly give out his social security number as proof that the company firmly guaranteed its services.
You can read that first post here.
You may have seen these advertisements in the newspaper […]
Popularity: 8% [?]
I first heard Jim Rohn give a presentation at the Glazer/Kennedy Super Conference in 2005.
I must admit I was very impressed with his talk, but not for the reasons you might think.
I had heard of Jim Rohn years before actually hearing him live, but for some reason I had this impression that he was this […]
Popularity: 7% [?]
I was doing some non-marketing reading today (surprising, I know) and I found this tidbit of information to be both fascinating and inspiring.
So I decided to write about it. I hope it resonates with you.
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It’s a Good Day to Die
Did you know that early Native Americans would utter this war cry before heading into […]
Popularity: 10% [?]
I have this friend who I met through a business project.
He’s one of these guys who has been through so many mind boggling experiences in his life, he just thinks about things on a different level than most people.
Sure, he’s naturally very intelligent.
But he has also had a VERY close brush with death, has helped […]
Popularity: 21% [?]
Thought I’d do something fun today.
I’m in the process of writing a Copywriting Mindset Report that focuses on the essential mental checklist I’ve personally developed, and review every time I sit down to pen sales copy.
I go through this mental checklist before I peck a single letter on the keyboard, every single time.
It’s a working […]
Popularity: 10% [?]
I come from a very academically oriented household.
But thanks to my parents, I’ve never felt even an ounce of self doubt about myself, despite the fact that my sister was so academically gifted when we were growing up, and I was so mediocre.
(Go here for the post about that).
My dad went to the equivalent of […]
Popularity: 20% [?]
In this short video, Mike Filsaime talks about a book called Good to Great by Jim Collins.
In this book, Collins talks about something called the “Hedgehog Concept” that Mike attributes a lot of his online success to.
The concept is, when you are evaluating a career or business opportunity, it should fall within the intersection of […]
Popularity: 23% [?]
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